Recognizing strong Team Leaders who have embraced the power of team building
Mary Beth Thornton | Manager from Illinois
Joined: September 2013
Total Downline: 8
Front Line Consultants: 5
Building a Strong Business
I love the complete flexibility of my Apriori Beauty business; I control my hours, my schedule and my paycheck. This level of freedom does not mean that this is not a serious business endeavor for me. In fact, it’s quite the opposite. The most important thing about building a strong business is you have to take it seriously. This type of business can create a very large income for you and your family, but to get to that point, you need to stay focused and consistent. No excuses.
I’ve had enormous life changes that have thrown some very large and expensive problems into my life. Two and a half years ago, my husband was diagnosed with a brain parasite, causing multiple strokes and leaving him disabled. I became the sole provider for my family and was left with stacks of bills. I took some time away from my Apriori Beauty business to evaluate where I was and where I needed to be to successfully provide for my family. I was starting a new job and knew I needed to promote to Manager before that job began. Due to the circumstances I was in, I learned that to get where I wanted to be, all I had to do was step-up and get the job done … and quickly! As the sole provider for my family of five, I couldn’t afford to treat my Apriori business like a hobby anymore. Instead, I needed to see it as the true business it really was and that meant developing a strong and reliable retail income and team of Consultants.
I’ve found that retailing not only gives me a weekly paycheck, but is also a significant factor in building my business and team of Consultants. To help increase my clientele base, I ask existing clients if they’re interested in hosting a Beauty Bar. This gives me an opportunity to meet and share Apriori Beauty’s fantastic products with women I don’t know, thus increasing my chances of gaining new clients. Beauty Bars can be a few people or several. Either way, you’re likely to build your business faster because you’re being exposed to new and different people who in turn may refer their friends to you. There is only so many friends and family you can share with, which is why it’s important to step outside your circle and meet new people. Do yourself a huge favor and set up a 2-week window with several “get-togethers.” Trust me, you will be amazed at how many clients you can obtain in a short period of time.
In addition to developing a sustainable retail business, I love the thought of having a team of like-minded Consultants, whom I can grow my business alongside with. When building your team, look for people who are hard-working, want extra money, are outgoing, have lots of energy and are overall positive in their life. I am too busy to work with what I call “Debbie Downers,” I don’t have time to deal with negative people who don’t have any intention of putting in the effort. I am on a mission to build a strong, vibrant team and I look for positive people to build with me! With that said, you never want to push this business on someone who isn’t looking nor interested in the opportunity. If someone isn’t interested, that’s okay, move on to the next person. Over time, people may change their minds but it needs to be on their own terms. For me, I sat on the idea for a few years before I took action. When it comes down to it, people can only successfully do this business when they are ready. I’m fortunate to be with a Company that provides a realistic compensation plan and where my efforts are rewarded. This business takes time and work, but is so worth it because you reap the benefits of what you put in. I’m a busy mom with a full-time job, yet I make time for my Apriori Beauty business, and because of that, I am creating a successful business that is helping me support my family. Plus, I’m having a blast doing what I love – when’s the last time you said that about your job?
Recognizing outstanding retailing results
Susan Shaheen | Platinum Director from South Carolina
Joined: February 2011
Personal Clients: 983
Top 5 Weekly Retailer: 16 times
Top 10 Monthly Retailer: 13 times
When I discovered Apriori Beauty, I had already been in skincare direct sales for many years and wasn’t looking to “start” a new business all over again. I was in the beginning process of building a career in real estate and was only interested in finding a new anti-aging skincare line that worked. As the saying goes, “never say never” because after seeing the glowing difference in my skin right after sampling the products, I couldn’t keep quiet about this new skincare line – I had to share it with everyone I knew. Plus, with its rewarding business model, I knew there was no going back, I was going to be an Apriori Beauty Independent Consultant.
In order to successfully retail, you need clients. One common question I often hear is “how do I get clients?” I’ve found networking to be my most successful source in meeting new people. I joined a local BNI (Business Network International) group and even formed a Meetup.com group for women in business, where we meet monthly for lunch and networking. STP! As in “See the People” is important because you want to build a rapport with someone and gain their trust before introducing the products. When I first meet someone, I ask them what they do and inquire about how I can help them with their business. Since I usually come across people in other network marketing businesses, it allows me to establish that common thread between the both of us. I invite them to other network marketing events and set up a time to meet for coffee where we can discusses our businesses and get their opinion on mine. Note, I don’t ask them to sample a product, instead I say, “Here is what I do, I’d love for you try out the products and let me know what you think.” Then I pull out a few different products and we discuss what they like, didn’t like, and more often than not, it can lead to a sale, right there in the coffee shop. If they don’t end up placing an order, I hand them a few samples to take home and try out. I never leave a coffee date without asking for referrals. Whether they’re interested in the products or not, it never hurts to ask if they know of anyone who is in the market for safe and effective anti-aging skincare. The worst they can say is “no.”
It’s crucial you take advantage of the time you have with your perspective client and keep their excitement for the products going. Because it’s so easy for that excitement to fade once they go home, I make it a point to ask them if they’d be interested in inviting a few friends over to experience the products (aka a Beauty Bar). I quickly explain my hostess plan: each hosts receives a free Celloxylin® Pure Detox, Purifying Masque or an Enzyme Activated Micro Scrub, and if they purchase right now (while we’re setting a date), they can purchase the $145 Celloxylin® “In the Bag” set for only $116! Who doesn’t love saving 20%? Since I always carry an “In the Bag” set with me, she’s able to take home her new products that day and we have a Beauty Bar date set. It’s a win-win for everyone. Beauty Bars are beneficial for not only earning higher commissions, but for also gaining new clients. You have access to several prospective clients at once and if each person refers one friend, that’s double the new clients you have from only one event.
I may be a business builder, but I’m a retailer first. I love the right now money and getting paid weekly on my Apriori Beauty Visa card. Plus, happy and consistent clients often turn out to be incredible Consultants on my team, who go on to be successful retailers and business builders themselves!